HCC event highlight the value of genetic improvement for farming businesses Read more
Plan a path to profitability with leading US cattle breeder Read more
Carmarthenshire farmers host prize-winning butchers from Denmark Read more
New GCSE food qualification to inspire Welsh students! Read more

Welcome to Hybu Cig Cymru Meat Promotion Wales 

Hybu Cig Cymru - Meat Promotion Wales is the body responsible for the development, promotion and marketing of Welsh red meat.

 

We work with all sectors of the red meat industry, from farmers to retailers, to build the industry and develop profitable markets for PGI Welsh Lamb, PGI Welsh Beef and pork from Wales.

News

Powys shoppers urged to buy local during British Food Fortnight

Shoppers in Powys have been given the chance to sample the finest PGI Welsh Lamb to mark British Food Fortnight.

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Carmarthenshire farmers host prize-winning butchers from Denmark

This summer has seen a range of promotions of Welsh Lamb in Denmark by Hybu Cig Cymru – Meat Promotion Wales (HCC) in association with local retailers.

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HCC events highlight the value of genetic improvement for farming businesses

A number of key considerations and practical measures can influence and improve the genetics of cattle and sheep to stop livestock from literally eating into profits.

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Plan a path to profitability with leading US cattle breeder

Pioneering US cattle breeder and genetics expert, Lee Leachman will be visiting Wales to headline a one-off cattle conference on October 3rd.

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