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  • Back domestic industry and keep supply steady in 2016 - HCC Chair

    Nov 30 2015

    Supermarkets can make a positive contribution in 2016 by ensuring a steady and consistent flow of lamb and beef to their shelves and avoiding “the shattering shards and spikes of oversupply that puncture prices and splinter our industry,” HCC Chairman Dai

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  • Top line-up of Master-full events on HCC’s Winter Fair stand

    Nov 27 2015

    Master chefs, master butchers and masterful cookery presentations headline a set of showpiece rolling demonstrations by HCC’s handpicked team at next week’s Royal Welsh Winter Fair.

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  • “Sales Up - So Thumbs Up”- Butchers Back HCC Marketing

    Nov 27 2015

    Welsh Butchers have backed HCC’s seasonal in-store merchandising to promote Welsh Lamb and Welsh Beef saying it is “very customer friendly and increases sales.”

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  • Player pleases judges with double Smithfield Award

    Nov 23 2015

    Martin Player, HCC’s Butcher’s Club member based in Cardiff, has won both HCC sponsored Best Welsh Lamb product and Best Welsh Beef product at the prestigious Q Guild Smithfield Awards.

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  • Teamwork Key but Fair Play Rules - HCC Chairman

    Nov 20 2015

    HCC is all about teamwork - but for it to succeed, everyone in the team has to play their part to the utmost and it was vital supermarkets played a full part in stocking and promoting PGI branded Welsh Lamb products - Chairman Dai Davies

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  • HCC Conference Told Global Market Key to Profitable Farm Businesses

    Nov 20 2015

    Uncontrollable global forces ensured lamb prices endured a worrying roller coaster ride throughout 2015 - Prys Morgan

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  • New Welsh Farming Age Dawns After Huge Success of HCC EID Project

    Nov 19 2015

    A comprehensive sheep industry project that encompassed more than a quarter of the Welsh ewe flock has achieved radical, permanent and cost effective positive change and paved the way for a new age of farming in Wales.

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  • Carmarthen Butcher Chris Wins National Title

    Nov 19 2015

    A Carmarthen Butcher’s shop has won Welsh Butcher of the Year - and now owner Chris Rogers plans to launch a steak and gourmet burger bar in Pembrokeshire.

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  • Top Trio “Steak Their Claim” to Prestigious UK Butchers Title

    Nov 17 2015

    THREE AWARD-WINNING Welsh Butchers aim to cut the UK opposition down to size in a leading National Competition final this week.

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  • Lamb and Beef Sector Vital to Government Food Drive says Deputy Minister

    Nov 17 2015

    The red meat sector has a vital role to play in Welsh Government’s drive to grow the food and drink industry by a further 30 per cent in five years said Deputy Minister for Farming and Food at HCC Conference.

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  • HCC invites teachers to brush up their Food Education skills

    Nov 10 2015

    Secondary school teachers in south-west Wales are invited to attend a specially tailored course to help them update their practical skills, theory and knowledge to assist them with the teaching of Food Education for GCSE.

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  • HCC backed animal health roadshow spreads the word in Wales

    Nov 6 2015

    UK experts on sheep parasitic diseases will speak at the Moredun Animal Health Roadshow at Royal Oak Hotel, Betws-y-Coed on Tuesday, 10th November 2015 and Bishops Meadow restaurant, Brecon, LD3 9SWon Wednesday, 11th November 2015.

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  • HCC Campaign Boosted by Gwynedd Council Backing

    Nov 6 2015

    A move by Gwynedd Council schools, residential homes and day centres to serve Welsh Lamb from the county’s farms was this week applauded by Hybu Cig Cymru-Meat Promotion Wales (HCC).

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  • Austrian market entry boost for Welsh Lamb exports

    Nov 3 2015

    Austria has become the latest major European marketplace to enjoy the great taste of PGI Welsh Lamb.

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  • Best supporting role for Welsh Lamb in Hollywood star Matthew’s new film

    Nov 2 2015

    Hollywood star Matthew Rhys, a past voice of HCC’s Welsh Lamb commercials, turned his hand to Michelin star cooking of quality Welsh Lamb to get in character for his new film Burnt, released in UK cinemas last weekend.

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