News
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Welsh consumers urged to shop locally in new ‘Porximity’ marketing drive
Aug 11 2016Consumers throughout Wales will have a chance to win a hog roast in an innovative new marketing push by Hybu Cig Cymru – Meat Promotion Wales (HCC), in which people will be asked to think how far their pork is from their fork.
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Green Eggs and Lamb
Aug 10 2016Upscale European fine food providers Frische Paradies showcased PGI Welsh Lamb to 3,000 visitors at the annual Big Green Egg Flavour Fair earlier this summer.
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Earn a gold medal from family and friends with your own Olympic dishes
Aug 9 2016With the biggest sporting event of the year now in full swing, is there a better excuse to sample some classic dishes from around the world using seasonal produce that’s available on your doorstep?
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‘Llamb’s Day’ is online hit
Aug 5 2016Hybu Cig Cymru – Meat Promotion Wales (HCC) has hailed the success of the first ‘Llamb’s Day’ on August 1; an event to celebrate the peak season for buying high-quality PGI Welsh Lamb.
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Adding value to prime lamb addressed at NSA event
Aug 4 2016Adding value by maximising the marketplace was the hot topic during an industry seminar held at the recent National Sheep Association (NSA) event in Malvern.
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German food writers enjoy ‘farm to fork’ tour
Aug 4 2016Sheep farmers, processors and chefs across south-east Wales welcomed a delegation of leading German food writers last month as part of a press tour organised by Hybu Cig Cymru – Meat Promotion Wales (HCC) to demonstrate the outstanding natural environment
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‘Fit, Fertile and Profitable’ campaign continues at Teifi Valley event
Aug 2 2016A summer campaign by Hybu Cig Cymru – Meat Promotion Wales (HCC) to boost ram fertility and farmers’ profitability continues on Saturday, 6 August at a special on-farm event at Maesycrugiau in the Teifi Valley.
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Top tips for a great Welsh Lamb taste and summer treats
Jul 29 2016Why not turn your patio into one of London’s finest restaurants to celebrate the availability of the best new season Welsh Lamb this August?
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Druids, bards and Welsh Lamb at the National Eisteddfod
Jul 28 2016A feast of song, dance and Welsh Lamb will be served at the National Eisteddfod in Abergavenny this Monday where Hybu Cig Cymru – Meat Promotion Wales (HCC) will be promoting a renewed marketing campaign for Welsh Lamb in the UK market.
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HCC welcomes step forward on USA lamb exports
Jul 28 2016Hybu Cig Cymru – Meat Promotion Wales (HCC) has welcomed the announcement by the UK Government Minister George Eustice of the latest step forward in opening up the USA to lamb exports.
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Wales gets ready for ‘Llamb’s Day’ as study shows consumers keen to eat local produce
Jul 27 2016Research by Hybu Cig Cymru – Meat Promotion Wales (HCC) has showed that families are keen to eat food from local sources.
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Chirk Butcher makes the cut at all-Wales contest
Jul 25 2016Mark McArdle, of McArdle Family Butchers of Chirk, has been crowned champion of Wales at the final of the Hybu Cig Cymru – Meat Promotion Wales (HCC) Butchers’ Club butchery competition.
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Farmer and butcher off on awe-inspiring American adventure
Jul 21 2016Hybu Cig Cymru – Meat Promotion Wales (HCC) announced the recipients of the 2016 HCC Scholarship during a reception at the Royal Welsh Show today.
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Jason Mohammad hosts showcase of iconic Welsh PFN produce
Jul 19 2016Welsh Lamb, Welsh Beef, Pembrokeshire Potatoes, Anglesey Sea Salt and Conwy Mussels have more than one thing in common. Not only are they produced in Wales to an exceptionally high standard but they share a special status – Protected Food Name status (PFN
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Show President kicks off summer campaign by auctioning Welsh Lamb
Jul 19 2016At the Royal Welsh Show today (Tuesday, 19 July), this year’s Royal Welsh Show President Mr. W. Richard Jones FLAA FRAgS held a very special charity Welsh Lamb auction at the stand of Hybu Cig Cymru – Meat Promotion Wales (HCC).
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