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Italians savour the taste of Welsh Lamb

Mar 18 2015

Welsh Lamb has been flavour of the month for Italians at home and abroad during March. 

It was enjoyed by London’s Italian community during a gala dinner prepared for over 100 guests by celebrity chef Francesco Mazzei last week.

The successful Italian chef and HCC Welsh Lamb Club member requested Welsh Lamb as the centrepiece of his main course for the event.

Hosted by the Italian Ambassador, the dinner was held at the Italian Embassy to raise awareness and funds for the only full-time, bilingual Italian school in the UK, La Scuola Italiana a Londra.

“The Annual Gala Dinner was a huge success and we raised over £100,000 for the school,” said Francesca Nelson-Smith, Chair of the Board of Trustees. “But one of the highlights was the delicious Welsh Lamb, served with spring vegetables and cooked to perfection by Francesco Mazzei.”

Melanie Hughes, HCC’s Market Development Officer said: “We were thrilled when we heard that Francesco Mazzei had chosen to serve Welsh Lamb at the gala dinner.

“He is always extremely supportive of the product and is committed to serving it at his Italian restaurant, L’anima in the centre of London.”

After a nail-biting match against Ireland last weekend, the rugby revelry will see an early kick-off in Rome on Friday ahead of Wales’ final clash in the RBS Six Nations Tournament.

A reception will be hosted by the British Ambassador to celebrate the union between Wales and Italy. Welsh Lamb will be used for cooking demonstrations by another renowned Italian chef, Luigi Taglienti, and tasty samples will be offered to the guests.

Arranged by the UK Trade and Investment department, the function will be an excellent networking opportunity for 120 invited guests.

Italian government officials have been invited, as well as WRU and Italian Rugby Federation representatives.

Established and potential new customers for Welsh Lamb will also be present.

“The guests are sure to be in good spirits and eagerly awaiting an action-packed game of rugby,” said Alex James, HCC’s Export Market Development Officer. “With people of such a high calibre attending, it is hoped that the reception will generate increased interest in Welsh Lamb in a country known for the quality of its food.”

Italy is an important export market for Welsh Lamb. A total value of £6.6 million was exported to the country in 2013, making it one of the world’s top five importers of the PGI approved product. 

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