Red Meat Benchmarking


Is your business financially fit? Will it weather the Brexit storm?

The red meat sector in Wales faces significant challenges and changes over the coming years. As an industry, we must work together to ensure that it has a strong and sustainable future so that it can thrive in a new and competitive marketplace.   

Benchmarking – a means to measuring the performance of your business – is an important tool in preparing for the future. It is key to understanding how individual enterprises, and the sector as a whole, are currently performing.

Red Meat Benchmarking was a farmer's opportunity to gain a greater understanding of the performance of their farm and contribute towards a resilient red meat sector for future generations.  

It was open to 2,000 businesses with breeding ewes and cattle (subject to eligibility criteria) on a first come first served basis. Participants were asked to complete an online questionnaire, presenting the financial and physical details of their farms.

In return they will receive:

  • a detailed written analysis of the data, evaluating the performance of their business against others within the sector;
  • £1,000 to compensate for their time and effort.

The bespoke report will contain information which will enable farmers to identify areas for improvement and arm them with knowledge to make informed changes to your business. A separate comprehensive report on the sector will be presented to the Welsh Government and the information will be used to inform policy decisions in the future.

All information submitted as part of this project will be treated confidentially. All information in written reports will be anonymised. 

Once the data has been submitted, a verification process of the data will be undertaken. If the data is found to be inconsistent or if problems or queries arise, HCC will contact the participants to request clarification or further information.

Red Meat Benchmarking was open to eligible beef and sheep farmers between 8 October - 10 December 2018

For eligibility criteria, click here.

For the Terms and Conditions of the project, click here.

Funded by the Welsh Government EU Transition Fund. Delivered by Hybu Cig Cymru – Meat Promotion Wales (HCC) with support from Farming Connect.